Lexis Nexis

Lexis Nexis, one of the world’s leading information providers, approached us to create a suite of online games to drive engagement with some of their more complex products. The first was the "Dual Use Goods Game". In the game players drag and drop imported ‘goods’ to choose whether they have dual uses or not. Players receive a score out of 10 which they can share on social media.

Lexis Nexis’s brief was to find a way to better educate clients as to which goods are dual use and which are not (dual use goods, or ‘DUGs’, need to be treated differently when exported).

Blue Flamingo recommended that a bespoke game could be a fun and engaging way to meet their brief. We developed a prototype which Lexis Nexis loved. Next we built the game in Python and Django CMS which we felt was the most appropriate framework. It was launched at the high profile Sibos event in Geneva.

The second game in the suite is the "Ship Alerts Game". The aim of the game is to test your knowledge of OFAC sanctioned countries and potential dual-use goods … and prevent any possible sanctioned cargo from being discharged. The player clicks each vessel on the map and reads its port history and content to decide whether it should be allowed to discharge at its current port. When deciding whether to allow a ship to discharge or not, players think about potential sanctioned countries and goods that could be dual-use (used for both civilian and military purposes).